Tuesday, 27 January 2009

Brief 4 | D&AD Student Awards 2009

Brief 4 is out! This brief gives us more independence and choice, since it is a set brief from the industry and at the same time a international renowned contest with good opportunities to establish a name for yourself.

There are various sub briefs available in different categories, so that you can work on a project following your preferences, which seems to be a difficulty at the same spot, due to the different vivid briefs.

Categories are: Graphic Design, Craft, Product Design, Integrated Communication, Environmental Design, Advertising, Music Video, Product Design, Open Brief

Considering these briefs and looking at the timeframe I have got, and being very interested in two different briefs, I actually take upon the challenge to work on both projects, but not parallel. I will start with the Craft / Photo Essay brief set by Photovoice and then once this is finished, I'll start with the Graphic Design / The Brand Union Brief.

The contest is organised by D&AD, for thirty-one years the D&AD Student Awards have been kick-starting stellar careers in design and advertising. Past winners of the coveted D&AD Student Yellow Pencil work in the best organisations around the world producing some of the most creative work.

All full or part time students enrolled on recognised undergraduate, postgraduate and Higher Education courses anywhere in the world are eligible to enter (HND, BTEC, BA, BSc, MA, MSc, MD or equivalent are all recognised).

Students: We are looking for the next generation of problem solvers. You don’t necessarily need to be studying design or advertising to enter, you just need to provide us with creative solutions to the problems posed in any of our 27 briefs. The competition is tough, but if you win you’ll be amongst the best.

All Responses must be the original work of the entrants. Entrants who incorporate any images, writing, music or other creative material belonging to someone else must obtain the other party's permission. Entrants may be asked to evidence their ownership of the Response and should keep dated records of all working materials.

The closing deadline for entries to be received by D&AD is Friday 20 March 2009 at 5.00pm. D&AD accepts no responsibility for lost or undelivered entries. Proof of postage does not guarantee that an entry has been received by D&AD.

--> So this is the key date for my briefs. On the 16.03. I am planning to send the individual boards for both briefs off.

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